The IDS Checkup Blog

Hello! We’re the IDS team, the people behind the dental office theming giant that is Imagination Design Studios. We’re not just about cool office decor, we’ve got news, stories, design inspiration, advice about marketing, dentistry and more.

Interview with Dr. Brett Pack – A Themed Office is a Blessing

September 15, 2021
Today we’re talking to Dr. Brett Pack and following up with him 2 years after we installed underwater theming in Moses Lake Community Health Center. Find out how the center has benefited from the addition of fun and colorful themed decor. Watch the video to hear from Dr. Pack and marketing manager Stephanie Melcher and […]
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Say Cheese! Playful Photo Op Inspiration

July 6, 2021
The ultimate investment in both marketing and office appeal, a photo op is the perfect way to make a huge impact in your community awareness. Unique and fun, a photo op combines form and function by injecting instant playfulness into your space while also working 24/7 to market your brand. But what type works best […]
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3 Reasons Why Your Dental Practice Should Pivot to Digital Marketing

April 1, 2021
Pivot – that word has been used a lot in 2020, but we’re not talking about maneuvering a couch up your apartment complex’s stairs with Friends! We’re talking about pivoting your marketing strategy for your dental practice to include digital marketing. So, why should you shift away from your traditional dental marketing to include more […]
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Reduce Dental Anxiety with “The Kids’ Guide to the Dentist”

February 18, 2021
Going to the dentist can be scary for children, so it’s important to address their dental anxiety in a way that’s both kind and encouraging. Helping a child face their fears of the dentist will help set them up for a positive interaction and a stronger lifetime relationship with dentistry.  Common Causes of Dental Anxiety Think about […]
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How to Help Your Pediatric Patients Overcome Their Fear of the Dentist

January 7, 2021
Kids have big imaginations. Unfortunately, this big imagination can imagine scenarios that create fear and anxiety. That reality should mean creating a priority to help your pediatric patients overcome their fear of the dentist. But why? For the Sake of Their Health It’s common to avoid those things that create stress and fear. In some […]
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The Best Dental Marketing Tactics and Strategy

November 19, 2020
What’s the most strategic thing you do in your dental practice (besides patient treatment)? Dental marketing! But what is the best dental marketing tactic and approach? Before you answer and take the next step, your success could rely on a shift in thinking about your overall approach to dental marketing. Is It Really About “Tactics?” […]
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5 Goals for Improving Patient Experience in Your Pediatric Dental Practice

October 20, 2020
Like adults, children seek comfort and security in most situations. Dental care is no exception. That sets the bar high for improving patient experience in your pediatric practice. An intentionally designed environment can help calm any fear, anxiety, or distrust of dentistry a difficult to treat child may bring to an appointment. According to Jason […]
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How Patient Experience in Healthcare Impacts Revenue Growth

October 14, 2020
It might seem strange to put a dollar-value on a conversation, but it actually makes perfect sense. Why? Because patient experience in healthcare really impacts revenue growth. First, ask yourself – are you treating each patient encounter as if it could positively or negatively affect your bottom-line? It’s not about prioritizing the financial gain…it’s about […]
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5 Tips to Prepare Your Waiting Room for the New Normal

May 2, 2020
As practice and clinic owners begin focusing their attention on reopening, we rounded up a few tips we thought you might find helpful.  For a more in-depth checklist on how to keep you, your staff, and your patients safe, check out this great article by AAPD. Most importantly, check with your local, state, and federal governments […]
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IDS Experts – Have Fun With Color in Your Kid-Friendly Office

October 3, 2016
When working with a client, Production Manager April is often asked for her opinion on paint color. Many of our clients make the mistake of playing it safe with color. Her advice… have fun with color! Although it may be tempting to pick a neutral paint color or fabric and use it everywhere, this may […]
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