The IDS Checkup Blog
Hello! We’re the IDS team, the people behind the business theming giant that is Imagination Design Studios. However, we’re not just about cool office decor, we’ve got news, stories, design inspiration, advice about marketing, and more.
What to Include in Your Perfect Indoor Family Play Area
March 31, 2023 
Indoor children’s play areas have become a popular addition to a range of family-friendly businesses in recent years. From shopping malls and family restaurants to gyms and fitness centers, airport waiting areas, hotels and resorts, rec centers, libraries, and more, indoor play areas offer a valuable service for families looking to keep their children entertained […]
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How to Create a Unique Dental Experience in 2021 (and Beyond)
December 17, 2020
Uniqueness gets attention. When that uniqueness is intentionally designed to suit your goals, it produces the right kind of attention. That’s why it’s important to consider how to use design to create a one-of-a-kind dental experience for your patients and families. Your dental practice faces competition so distinguishing yourself from other dental professionals is important. […]
6 Calming Strategies for Kids Nervous About Healthcare Appointments
December 10, 2020
Does anyone blame a child for their anxiety about health-related appointments? It’s understandable if you recall your own childhood fears. And it’s all the more reason to find and implement calming strategies for kids to help them cope with their visit to a physician or dentist. Seeing the world through a child’s eyes perhaps prompts […]
How (and Why) to Help Kids with Anxiety About the Dentist
December 3, 2020
Good experiences are worth repeating. That truth applies to your strategies for helping kids with anxiety in your dental office – a result that can improve your patient retention too. Children can sometimes experience fear about their next dental appointment. A positive patient experience can increase the likelihood that they won’t dread it. WHY HELPING […]
What Makes a Dental Practice Successful
November 26, 2020
If you’ve ever talked-up a business to a friend you probably said something like – “…there’s just something about that place…” That “something” involves a lot of factors. And the same applies to what makes a dental practice successful. Success isn’t random. In fact, it requires consistent, intentional energy. Brand First The term, “DNA,” might be a […]
The Best Dental Marketing Tactics and Strategy
November 19, 2020
What’s the most strategic thing you do in your dental practice (besides patient treatment)? Dental marketing! But what is the best dental marketing tactic and approach? Before you answer and take the next step, your success could rely on a shift in thinking about your overall approach to dental marketing. Is It Really About “Tactics?” […]
5 Dental Marketing Ideas (and Strategies) for Increased Patient Recall
November 12, 2020
Marketing is more than a one-and-done activity. In fact, as it relates to dental marketing ideas for increased patient recall it requires a more strategic, ongoing approach. Why specifically recall? Mastering the recall process keeps dentistry front-of-mind for your patients. That’s important because it creates a lifetime care focus in their mind rather than a […]
Our Top 5 Hands-Free Waiting Room Ideas to Engage and Entertain Patients
November 10, 2020
Between the social distancing policies, masks, extra PPE, and barred-off areas, your waiting room might be feeling a bit cold, unfriendly, or even a little scary to your patients these days. Or maybe you’ve looked around your empty waiting room while patients wait in their cars and thought it looked dull or lonely. If that […]
How to Get More Patients in Your Dental Office (And Create Long-Term Loyalty)
November 5, 2020
There’s no doubt that dentistry is a health essential and that you’re committed to helping people prioritize their oral health. This priority is probably one of the factors that drives you to strategize about how to get more patients in your dental office. It’s a win-win, really! Patients improve their dental health. Your practice increases […]
How to Improve Patient Satisfaction in 7 Steps
October 29, 2020
Every practitioner wants their patients to leave happy, but what exactly does that mean and why does it matter? Well, when “happiness” is measured by how to improve patient satisfaction it’s worth investing your energy. Patient satisfaction also presents something of a paradox. What makes a patient happy may or may not ultimately be in […]
5 Goals for Improving Patient Experience in Your Pediatric Dental Practice
October 20, 2020
Like adults, children seek comfort and security in most situations. Dental care is no exception. That sets the bar high for improving patient experience in your pediatric practice. An intentionally designed environment can help calm any fear, anxiety, or distrust of dentistry a difficult to treat child may bring to an appointment. According to Jason […]
Why You Should Have a Blog on Your Dental Website
October 16, 2020
If you don’t have a blog on your website, you’re missing out. You’re missing out on improving keyword rankings on search engines. You’re missing out on increasing organic visits to your website. Most importantly, you’re missing out on opportunities to get new patients. According to Hubspot, businesses that blog receive 67% more leads than those that […]
The Importance of a Website for Promoting Your Dental Practice
October 15, 2020
The yellow pages are a thing of the past. Having a website is an important, if not the most important, part of your marketing plan. Today, the majority of your potential clients are using the internet to find the services and products that they need. When someone is looking for a dentist, they are most […]
