The IDS Checkup Blog

Hello! We’re the IDS team, the people behind the dental office theming giant that is Imagination Design Studios. We’re not just about cool office decor, we’ve got news, stories, design inspiration, advice about marketing, dentistry and more.

Interview with Dr. Brett Pack – A Themed Office is a Blessing

September 15, 2021
Today we’re talking to Dr. Brett Pack and following up with him 2 years after we installed underwater theming in Moses Lake Community Health Center. Find out how the center has benefited from the addition of fun and colorful themed decor. Watch the video to hear from Dr. Pack and marketing manager Stephanie Melcher and […]
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Increase Traffic by Setting Up a Google Business Profile for Your Office

December 29, 2020
In an effort to gain more visibility on Google, it is important to create a Google business listing, known officially as a Business Profile. It’s important the information about your business that shows up when people search Google is as accurate, complete, and optimized as possible. It is also a great place where you can […]
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New Children’s Hospital Gets a Little IDS Magic

December 22, 2020
We’re taking a peek inside the Andalusia Clinics For Kids Wellness, a beautiful multi-level children’s hospital with IDS theming from top to bottom. Andalusia Clinics For Kids Wellness is a facility for kids offering specialized pediatric clinics offering both dental and medical services, the Autism Wellness Center, education, and fun. New Children’s Hospital Gets a Little IDS […]
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How to Create a Unique Dental Experience in 2021 (and Beyond)

December 17, 2020
Uniqueness gets attention. When that uniqueness is intentionally designed to suit your goals, it produces the right kind of attention. That’s why it’s important to consider how to use design to create a one-of-a-kind dental experience for your patients and families. Your dental practice faces competition so distinguishing yourself from other dental professionals is important. […]
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6 Calming Strategies for Kids Nervous About Healthcare Appointments

December 10, 2020
Does anyone blame a child for their anxiety about health-related appointments? It’s understandable if you recall your own childhood fears. And it’s all the more reason to find and implement calming strategies for kids to help them cope with their visit to a physician or dentist. Seeing the world through a child’s eyes perhaps prompts […]
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How (and Why) to Help Kids with Anxiety About the Dentist

December 3, 2020
Good experiences are worth repeating. That truth applies to your strategies for helping kids with anxiety in your dental office – a result that can improve your patient retention too. Children can sometimes experience fear about their next dental appointment. A positive patient experience can increase the likelihood that they won’t dread it. WHY HELPING […]
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What Makes a Dental Practice Successful

November 26, 2020
If you’ve ever talked-up a business to a friend you probably said something like – “…there’s just something about that place…” That “something” involves a lot of factors. And the same applies to what makes a dental practice successful. Success isn’t random. In fact, it requires consistent, intentional energy. Brand First The term, “DNA,” might be a […]
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The Best Dental Marketing Tactics and Strategy

November 19, 2020
What’s the most strategic thing you do in your dental practice (besides patient treatment)? Dental marketing! But what is the best dental marketing tactic and approach? Before you answer and take the next step, your success could rely on a shift in thinking about your overall approach to dental marketing. Is It Really About “Tactics?” […]
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5 Dental Marketing Ideas (and Strategies) for Increased Patient Recall

November 12, 2020
Marketing is more than a one-and-done activity. In fact, as it relates to dental marketing ideas for increased patient recall it requires a more strategic, ongoing approach. Why specifically recall? Mastering the recall process keeps dentistry front-of-mind for your patients. That’s important because it creates a lifetime care focus in their mind rather than a […]
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Our Top 5 Hands-Free Waiting Room Ideas to Engage and Entertain Patients

November 10, 2020
Between the social distancing policies, masks, extra PPE, and barred off areas, your waiting room might be feeling a bit cold, unfriendly, or even a little scary to your patients these days. Or maybe you’ve looked around your empty waiting room while patients wait in their cars and thought it looked dull or lonely. If […]
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How to Get More Patients in Your Dental Office (And Create Long-Term Loyalty)

November 5, 2020
There’s no doubt that dentistry is a health essential and that you’re committed to helping people prioritize their oral health. This priority is probably one of the factors that drives you to strategize about how to get more patients in your dental office. It’s a win-win, really! Patients improve their dental health. Your practice increases […]
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How to Improve Patient Satisfaction in 7 Steps

October 29, 2020
Every practitioner wants their patients to leave happy, but what exactly does that mean and why does it matter? Well, when “happiness” is measured by how to improve patient satisfaction it’s worth investing your energy. Patient satisfaction also presents something of a paradox. What makes a patient happy may or may not ultimately be in […]
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5 Goals for Improving Patient Experience in Your Pediatric Dental Practice

October 20, 2020
Like adults, children seek comfort and security in most situations. Dental care is no exception. That sets the bar high for improving patient experience in your pediatric practice. An intentionally designed environment can help calm any fear, anxiety, or distrust of dentistry a difficult to treat child may bring to an appointment. According to Jason […]
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